Marketing Specialist

The marketing specialist supports effective marketing strategies, assisting with campaign development, and reporting outcomes. The specialist will assist with marketing plans and initiatives, as well as social media channels.

Responsibilities

  • Assist with the creative development, coordination, and implementation of marketing campaigns.
  • Support the execution of marketing plans through weekly check-ins with stakeholders, coordinating graphics requests, and proofreading copy.
  • Write and edit engaging copy for advertisements, web, emails, social media, and other collateral.
  • Evaluate campaign performance to develop insightful reports to help inform future marketing strategies.
  • Oversee day-to-day operations of social media channels to include managing editorial calendars and moderating user-generated content.
  • Track, analyze, and report key performance indicators (KPIs) across social media channels and use findings to maximize growth opportunities.
  • Think creatively and bring innovative ideas to marketing solutions.
  • Ensure application of style and brand guidelines to marketing materials.
  • Collaborate with web and graphics teams to implement marketing strategies.
  • Develop campaign reports to help inform future strategies.
  • Maintain awareness and knowledge of marketing principles.
  • Build and maintain relationships with stakeholders across the organization.
  • As necessary, provide support to email marketing services including building and sending mass emails.

Skills

  • Excellent writing and proofreading skills required.
  • Ability to multi-task and prioritize multiple projects.
  • Specialized knowledge of production of marketing materials.
  • Advanced working knowledge of social media, including social media management software.
  • Strong organizational skills with keen attention to detail.
  • Familiarity with Adobe Suite, Google Business Applications, and project management software, preferred.
  • Demonstrated experience with marketing reporting including the use of Google Analytics and social media metrics.
  • Interest in science preferred.

Education

  • Bachelor’s degree in communications, marketing, or related field.

Experience

  • 3-5 years of professional marketing experience.
  • Experience working with associations or nonprofits.

To apply, send cover letter including salary requirement, and resume to the attention of the Human Resources via e-mail: personnel@aps.org.


APS is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

EOE M/F/D/V